The virtual workforce is increasing due to the digital age, with less emphasis on a traditional workplace and more online opportunities, it has created a larger demand for digital services. This has led to the rise of the virtual business owner who can reduce overheads and increase productivity by working primarily remotely from their own homes.
We are in a digital age and many corporate organizations, small business owners and solo-entrepreneurs are beginning to see the importance of social media in maintaining a customer-business relationship. Most customers find it easier to search online for solutions to the challenges they may be facing using a particular product or services, than visiting the office or making a call. This is why it is very important for every business to understand how to interact with customers on social media to provide them good and quality service.
You’re following your dream. You’re building a location-independent business that you’re truly passionate about, free to work from anywhere as long as you have your laptop and an internet connection.
Virtual Assistants can wear many different hats in their business. Some might be an awesome executive assistant, while others might choose to be a kickass website builder or social media manager. The great thing about being a VA is that you pick where your passions lie and how you can best serve your clients. This makes your work much more enjoyable and helps to ensure your unique skillset is used to its full potential.
With more and more customers turning to the internet to search for information, products and services, digital marketing is essential for increasing your sales and profitability. Without an effective online presence, it can be very hard these days for customers to know that your company exists.
Digital marketing is therefore incredibly important for any small business looking to scale up. Much more than simply throwing up a website and publishing the odd Tweet, developing a solid marketing plan is crucial to set you apart in the online space.
